Department of Economics
The main objectives of the survey were to determine what farm patrons looked for when choosing a farm supply or grain marketing firm and to determine the attitudes of farmers when using marketing services and purchasing supplies. The following factors and attitudes were considered:
1. The ranking of present services, practices, and other characteristics influencing a farmer’s choice of who receives his patronage.
2. The effect of various practices, characteristics, and actions that influence a farmer’s choice of a business establishment. These include management’s actions and the personalities of management and employees, neighbors’ actions and rumors, size of the firm, convenience of the firm (facilities and location), and availability of credits and discounts.
3. Farmers’ attitudes toward cooperatives as compared to independents and toward the handling of deferred patronage refunds.
4. Farmers’ attitudes about pricing and marketing of their grain.
5. The important services which farmers may desire from marketing and farm supply firms in the future.
farm economics, selecting farm supply businesses, selecting farm marketing businesses, farm business decision making
South Dakota Agricultural Experiment Station, South Dakota State University
Sogn, A. B. and Nelson-Kraner, K. J., "Factors that Determine Where a Farmer Buys and Sells" (1978). Research Bulletins of the South Dakota Agricultural Experiment Station (1887-2011). 667.