Speaking of Values: Value-Expressive Communication and Exercise Intentions
This study introduces the concept of value-expressive communication and examines its relationship with behavioral intent. Value-expressive communication is conceptualized as the verbal output of a value-expressive attitude. Value-expressive communication about exercise is examined in relationship to strength of religious faith, exercise attitudes, communication frequency, and intentions to exercise among a sample of self-identified Christians. The data indicate a significant interaction between value-expressive communication and communication frequency explains significant variance in exercise intentions. Interact to and exercise attitudes is significantly associated with intentions to exercise. Suggestions for using value-expressive communication in health communication research and practice are discussed.
DOI of Published Version
Anderson, Jenn; Lapinski, Maria Knight; Turner, Monique Mitchell; Peng, Tai-Quan; and Schmälzle, Ralf, "Speaking of Values: Value-Expressive Communication and Exercise Intentions" (2021). Communication Studies Publications. 57.