Insights into the Relationship between Risk Tolerance and Market Volatility
Financial advisors sometimes think that as market volatility increases, the financial risk tolerance of their clients will decrease. This makes sense if it is assumed that fear leads to a rethinking of expectations and strategies. Financial advisors may find it surprising that there may be major differences between male and female clients regarding this assumption.
Journal of Financial Service Professionals
Heo, Wookjae and Grable, John E., "Insights into the Relationship between Risk Tolerance and Market Volatility" (2017). Consumer Sciences Faculty Publications. 18.