marketing, economy, marketing assocation, economics department
Agricultural Extension Service, South Dakota State College of Agriculture and Mechanic Arts
In almost every community there is someone agitating the formation of a cooperative marketing association. Sometimes it is just spite work on the part of the agitator, because he had a disagreement with the local buyer. On the other hand, many times the party in question has a genuine interest in cooperative marketing and really wants to see an organization formed for the good of the community. It is seldom advisable to call a meeting of farmers as soon as someone makes the suggestion of organizing a cooperative organization. As a rule it will be found, if a meeting is called right away, that the interest lies only with a few which discourages further work on the proposition. It is advisable to give the discussion plenty of time to grow so that one farmer will hear it from another. In this way interest will be created and plenty of time will be allowed for thinking the proposition over. After the discussion has reached a point where action seems advisable, someone interested can ask the county agent to call a meeting or if there is no county agent, can call it himself. All those who have expressed themselves as favorable should be asked to attend.
Eberle, A. M., "Step in the Organization of a Cooperative Marketing Association" (1932). SDSU Extension Circulars. 316.