Authors

R. H. Anson

Bulletin No.

641

Document Type

Bulletin

Department

Department of Rural Sociology

Description

The first goal of this report is to determine individual personal characteristics associated with an early acceptance of the snowmobile by South Dakota state residents.
The second purpose of this report is to transcend limitations of past research by exploring the adoption of recreational equipment and the information- seeking behavior involved in the decision-making process for this type of innovation.

Keywords

adoption diffusion theory, early snowmobile adoptors, snowmobile Innovators

Pages

12

Publication Date

5-1975

Type

text

Format

application/pdf

Language

en

Publisher

South Dakota Agricultural Experiment Station, South Dakota State University

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