Document Type

Thesis - Open Access

Award Date

1963

Degree Name

Master of Science (MS)

Department

Journalism

Abstract

Magazine covers, labels, packages, or advertising printed matter often have authentic colored design printed to attract people’s attention. In order to obtain the effects of color harmonies and color contrasts, a designed frequently places one color next to another color, with two colored areas sharing a common border. This common border can sometimes have a white gap which is undesirable. To deal with this, printers purposely extend the printing areas so an overlap zone is created. This is called “bleed”. This thesis is an attempt to determine a logical method of arriving at the least amount of bleed required to account for inherent variation of the registering system of a press. Determining the optimum amount of bleed would permit the closest possible adherence to the design of the artist, yet avoid white gap and excessive overbleed. Printers sometimes want to print with less bleed at the expense of having some of the sheets printed with white gap. This study will discuss this matter in an attempt to determine differing amounts of bleed and the resulting corresponding percentages of white gap.

Library of Congress Subject Headings

Offset printing
Printing -- Quality control

Description

Includes bibliographical references

Format

application/pdf

Number of Pages

40

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