Document Type

Thesis - Open Access

Award Date

2019

Degree Name

Master of Science (MS)

Department

Communication Studies and Theatre

First Advisor

Karla M. Hunter

Keywords

Feminine Communication, Gender Essentialism, Masculine Communication, Muted Group, Narrative Paradigm, Women in Agriculture

Abstract

In recent history, women have entered more business-like positions in the agricultural industry. This thesis seeks to understand how women in agriculture describe their workplace communication and whether they feel they are part of a muted group. Twelve women were interviewed regarding their experiences as women in agriculture and were asked whether they feel valued in their positions and how they communicate with their male co-workers. Specifically, interviewees were asked if they ever felt the need to alter their communication to complement, emulate, or otherwise adjust to masculine communication styles. The majority of women interviewed reported having to strategically choose when to use masculine versus feminine communication styles in order to achieve effective outcomes when communicating with men in the agricultural workplace. Implications based on these findings are discussed, as well as directions for future research.

Library of Congress Subject Headings

Women in agriculture.
Communication in agriculture.
Women -- Communication.
Agricultural industries.

Publisher

South Dakota State University

Rights

In Copyright - Non-Commercial Use Permitted
http://rightsstatements.org/vocab/InC-NC/1.0/

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