Title

Application of Data Science in Churn Analysis

Presenter Information/ Coauthors Information

Deepak Sanjel, Minnesota State University, MankatoFollow

Presentation Type

Event

Student

Yes

Track

Tools

Abstract

Several subscription-based companies, such as cable TV, internet providers, cell phone etc. will face customer churn despite their best efforts to prevent it, and when it happens, Data Science can be used to dig into what led the customer to leave, and what can be done to prevent a similar customer churning in the future.

A case study with customer retention data and commonly used Data Science methods will be discussed.

Start Date

5-2-2019 11:00 AM

End Date

5-2-2019 12:00 PM

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Feb 5th, 11:00 AM Feb 5th, 12:00 PM

Application of Data Science in Churn Analysis

Dakota Room 250 A/C

Several subscription-based companies, such as cable TV, internet providers, cell phone etc. will face customer churn despite their best efforts to prevent it, and when it happens, Data Science can be used to dig into what led the customer to leave, and what can be done to prevent a similar customer churning in the future.

A case study with customer retention data and commonly used Data Science methods will be discussed.